I met Ty Karges at a networking event recently. She pivoted from a corporate tech job to owning her own interior design and home staging company. She has a fantastic eye and exudes business savvy, growing an amazing business in just over a year. Check out her website at www.tykarges.com. And be sure to follow her @tykarges on Instagram to see what she is working on in real time!
First things first – What would be your perfect walk on stage music?
What a fun question! Mine would be I Will Survive by Gloria Gaynor! It is such an empowering song.
When did you start your business, and why did you create it?
Ty Karges Home began at the end of 2019. I have known from a young age that I would like to own my own business that involves some aspects of design. It took me a long time to find my way to interior design, which happened after my husband and I bought our first home. In an effort to try to get it right, I may have gone a little overboard and caught the bug for interior design. I even took a full course work for SketchUp 3D to model our home interiors! My bug for interior design never stopped, and here I am almost a year later with an interior design and home staging business!
Tell us about your business and what makes you unique in your field.
I believe in my ability to listen to people and translate that into what they want, curating designs that are beautiful yet unique to them. That is my superpower!
You can almost always expect something to be customized just for you when working with me, regardless of the budget. Growing up in Thailand where hospitality is our main business. I believe that good customer experience is really key to retaining your customers.
My designs tend to have Scandinavian and Midcentury influences, where clean lines and curves integrate harmoniously. A balance of colors and texture and certainly not too busy. Although ultimately, I also draw a lot of my inspirations from conversations with my clients and the architecture within the space.
Another aspect is just as important to me as the aesthetics is the functionality of the space. It cannot just look good; it also has to work. I guess that is the engineer in me. Nothing makes me happier than seeing my design being loved and lived in!
If you could magically give all of your community members one thing in this world, what would it be, and why?
Great interiors, of course! I believe that the interiors of your home should speak to who you are and showcase the most interesting part of you. Having a functional space is so very key to an enriched and happy life, and that is what I would like everyone to have.
Has anything surprised you about starting a website?
It is not so much of a surprise but we spent a lot more time than we thought we had to on curating user experiences on different platforms: e.g. mobile vs. desktop, and different web browsers. I truly took it for granted before in terms of how much work must have gone into reliable websites that I enjoy.
Did you create your own website or hire it out? Do you use WordPress?
I am so lucky to have a very talented software engineer as a partner. He built and manages my website. It is built in React!
What advice would you give to someone who is thinking about starting their own business?
Firstly, believe in yourself. Have a vision that you believe in. Push through and stay strong.
Secondly, do NOT do everything yourself. You will burn out! Offload, delegate and grow. Rely on your community, build a network of your heroes (people that you can trust), and pick and choose your battles wisely.
Is this your only job? Did you launch your business while working another job?
Ty Karges Home is certainly my only job now. Like any startup, we have a lot of long days at the moment. Loving what I do makes it easier to devote a lot of time and energy towards building the company.
Indeed, it did not used to always be this way. I had another full time job at a tech firm initially when Ty Karges Home started. I had to be sure that the business was viable before quitting my corporate safety net, which took me about 6-7months to do so.
How do you promote your site?
I advertise on Houzz.com towards the design community. I also always ask for a review after we have completed a job. A good 5-star review is just as good as any promotion.