Hannah Wolfram from DisVisibility

Entrepreneur Focused on Accessibility

Hannah Wolfram from DisVisibility is a friendly, motivated, hard-working entrepreneur with the goal of increasing accessibility and inclusivity for the disabled community on all digital platforms. She just started her business but you’d think she’s been at it for years. This woman is taking giant strides in working towards her goals.

If you’re interested in getting a consultation on how to improve accessibility of your website or social media presence, Hannah is your gal. You can find her at www.disvisibility.com. You can also follow her on Facebook and Instagram, and donate to her awesome mission at Go Fund Me.

When did you start your business, and why did you create it?

I began DisVisibility in earnest after I lost my job in June of 2021. However, the concept was developing for months before that.

I developed this business because, as a disabled young woman myself, I know just how important accessibility can be. There are so many things out there that are simply unavailable to members of the disabled community, and I wanted to start taking businesses off of that metaphorical “list.”

Tell us about your business and what makes you unique in your field.

DisVisibility helps entrepreneurs, influencers, brands, and other businesses make their websites and social media presences more accessible and inclusive for the disabled community. As a business, DisVisibility is unique for a couple of reasons:

  1. The company is entirely disabled- and woman-owned. (It’s really only me, so I guess it can be considered a one-woman show in that regard, but it’s still an accomplishment in my book.)
  2. The company’s mission sets it apart; I want to give back to the disabled community whenever possible, so I do my best to hire disabled or disability-adjacent freelancers for all of my projects.
  3. The services DisVisbility offers and the value the company provides to its clients makes it unique because no one else out there is focusing on the same things at this time.

What do you feel makes your audience special?

My audience is special because it is made up of people who actually care, and want to make the world a more equitable place for everyone, including individuals with disabilities.

If you could magically give all of your community members one thing in this world, what would it be, and why?

It would probably be freedom. Freedom from limitations (physical, mental, financial); freedom from judgement; freedom from guilt, shame, fear. Just… freedom. This was the first thing that came to mind for me, probably because of some of the things that have been coming up in my conversations lately, both with myself and others.

Has anything surprised you about starting a website?

Definitely! I wasn’t prepared for the sheer amount of responsibility owning a website would be, between making sure everything is up to date and still functioning correctly, doing consistent backups, and keeping the menus accurate.

Did you create your own website or hire it out? Do you use WordPress?

I created my own website with WordPress; I had used the hosted-for-you version of WordPress in the past, but decided it was time to dive in headfirst and learn how to use the self-hosted version for DisVisibility. I’m loving the sheer amount of freedom and control I have over my site (though I have made some mistakes, haha)!

What advice would you give to someone who is thinking about starting their own business?

You’ll never know until you try. I thought I had to wait to start DisVisibility until everything was perfect… but you know what? That wasn’t true. I just had to take those first few (giant) steps, and everything else just started falling into place.

If you could go back in time and do something differently, what would you do and why?

I would definitely spend more time developing my business plan, and less time worrying about making everything perfect.

Do you have an email list? If so, did you start it when you launched?

I do not have an email list as of now.

Is this your only job? Did you launch your business while working another job?

At the moment, entrepreneurship is my only job! Like I mentioned above, I started DisVisibility in earnest when I lost my full-time employment; now, I’m focusing on building my business and getting myself back to being healthier.

How do you promote your site?

I primarily promote in Facebook groups, as well as on Instagram and (most recently) Clubhouse.

Who are your favorite bloggers or podcasts right now? 

Oh man, I feel so out of touch with the world of media… I haven’t religiously followed a blog or podcast in a long time. I’m more of a book, social media post, and music type of gal.

Is there anything else you’d like to share?

It may be scary, but you have to realize that you can’t always strive for perfection. You’ll never make progress that way.

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